Nutrien Ag Solutions’ partnership with Mossy Oak came with excitement from the brands, and a quick turn around time for Think Shift.

I was able to take advantage of the short turn around time and write the copy for Nutrien Ag Solutions’ landing page. The copy for the page needed to enforce the aligned values for the brand and ensure the strength of the partnership.

The copy needed to be strong and reflect the values of the brands and their consumers. Caring for the land and craving an outdoor lifestyle became the core message for a partnership to cover every acre of your life (I love that line).